Tuesday, November 5, 2013

Identity Final | Chris Solorzano

Untitled

Here is my final project. I made some big changes since the last critique. Mainly in the color and layout of things. I stuck with my original concept. I wanted to give my view on life a personality and the only thing that came to mind was to give it a personality of a Saint. At first I struggled a bit because I thought that it looked too religious and might send off the wrong message. Although I am a Spiritual person, this project does not promote a preference in religion. My intent was to give the design an autonomous viewpoint. I want it to be open to interpretation. Since this in identity project, I didn't want to pour myself into it, instead I wanted to showcase the foundation of what I am. Something that we can all relate too, instead of segregating certain people. The project is about the most basic human needs. If you look at the body of the figure, you will see that one hand is dark and the other is light. It's a small detail that I added because although I said I don't want it to be literal, I chose these colors to emphasize that I do not classify myself by race and my nationality has nothing and does nothing to hold me or make me. I'm really against labels and I think people are the same everywhere. This is what I want my project to convey. The rest, you can take how you wish. 
I also added the face of St.Peter but I pixelated the image because it was aesthetically pleasing and because I wanted the piece to maintain that Saint like appeal.

This design is intended to be printed in both large size and small wallet size. When I think of it, I can see it as one of those prayer cards that go in a wallet and you carry with you everywhere.   I am very proud of how it came out and will eventually hang it in my home. I would classify my approach as integrative and geometric. It's integrative because the words make the poster. They create emphasis on the different parts of the figure.  

When I did this project, I didn't look up any designers for inspiration. It was more like digging through my brain and finding inspiration from within. 

Overall I think this was a very successful identity project. I'm really proud of it. The strengths are the color and typography. My weakness is that I am somewhat disappointed that  I didn't make this into a series. I've love to make 5 of these that each focus on one of the parts I mentioned in my design. I think I'm going to do this in the future.






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