Monday, November 11, 2013

Nicolle Rezwin- CDM/University AD Campaign ideas





I like this poster design from Brock University because it shows that the university doesn't teach one sided it teaches all sides of the brain. I like this poster also because it has a great integrative approach and catches your eye.Not a lot of university campaigns use this approach.

I like this poster because it emphasizes that Northern Arizona University has small class size and because of this, there is more interaction and ideas in the class room. I like how the text and imagery are simple, yet powerful.


I like this poster because of its imagery and typography. I like the imagery because it looks like it would be fun to be on the campus. I like the typography because of its geometric setup.The poster shows all the fun you can have if you go to Utah University. This poster also relates to Chicago and our campus.

Pictures of South Loop Advertising:









CDM Building:





For my campaign idea, I was thinking of doing a 40' by 30' Vinyl Poster and placed in the location of the image above. I was also thinking of doing a geometric approach like the university of Utah which is posted above. I think we should take advantage of our city and use it to entice students to come to the CDM School. The cost for the sign would be $3300 and installation would depend on time and location. I contacted sign.com




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